The Brief

Les Mills Insurance are specialist insurers to the fitness industry, providing solutions to both Les Mills registered instructors (Tribe Insurance) and to independent fitness professionals (Instructor Insurance).

We have worked closely with the team to launch the online presence for a brand new insurance product – Les Mills Insurance.  We took time to understand the very specific objectives and created a professional bespoke front end website that links seamlessly to the quote and buy facility in the back end.


  • Successful launch to market
  • SEO friendly website
  • Project delivered within agreed timescales and budget
  • Mobile Responsive Website

Tactics Used

  • Bespoke Website Design
  • Seamless User Experience to quote facility
  • Bespoke Website Development